Your holiday orders are worth more than a month of walk-in trade

The holidays account for an outsized share of the year. Preparing them from last year's order book changes the outcome.

Opportunities detected last night

Example
  • M. Exemple

    41% past the usual 10-day rhythm

    €45

    62% chance

  • Mme Modèle

    Booked the same service three times, never the next one

    €75

    38% chance

  • Comptoir Démo

    Business account: orders down for the past 2 months

    €480

    44% chance

Expected value across these three lines

€268

Product illustration. The intervals and prices come from the model for this trade; the names are fictional and none can be contacted.

What costs you most, and nobody sees

  • An order book that lives on paper and then disappears
  • Restaurant customers nobody ever calls back
  • No record of who ordered what last year

Three levers, tuned to your trade

  • Pick up last year's order book

    Every past order becomes a follow-up to a named customer at the right time of year.

  • Secure your business accounts

    A drop in how often an account orders is detected before the account is lost.

  • Bring the regulars back

    The normal return interval is calculated from your own data; beyond it, the customer is flagged.

The starting return interval for this trade is 10 days, or roughly 1 weeks. It is then recalculated from your real data, customer by customer.

The sums, assumptions on show

No customer is quoted here. This is arithmetic you can redo with your own numbers: swap the assumptions for yours and the reasoning still holds.

  • 120 holiday orders last year
  • 30% followed up and renewed
  • Average order of €95

36 × €95 = €3,420 secured in a period that is already busy.

A different trade?

Your next customers are already in your sales history.

Connect your data and look at the list. The analysis is free, and nothing is sent without your say-so.